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Perceptions of Shop Operators on Packaging of Made-in-Ghana Products
he importance of packaging in the marketing of a product cannot be overemphasized. It raises the appeal of the product and becomes its silent salesman. Proper packaging is a less expensive means of advertisement and leads to a direct reduction in production cost and indirectly increases sales by attracting the final consumer. -
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Packaging Design and Environmental Sustainability: Evaluating the Plastic Carry Bag for Effective Design
Waste is created out of the use and disposal of packaging. Amount of resources used for packaging production and the waste generated thereof are threats to environmental sustainability if not managed properly. -
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