The Use of Social Media in Agricultural Research Workflows in Ghana and Kenya

2013

English

The study investigates the usage of social media in agricultural research in Ghana and Kenya. e findings show that in general, the researchers have profiles/accounts on social media; specifically, Facebook is the most actively used social media followed by LinkedIn and Skype. Social media in agricultural research workflows is mainly used in identifying research opportunities and finding potential collaborators for research projects. ere is little use of social media in the dissemination of research results. e findings underscore the need for agricultural research organizations to improve their Internet connectivity and to implement policies and strategies that encourage the use of social media tools in the dissemination of research results in addition to the traditional methods of communicating research. Strategic approaches to the use of social media in public agriculture research organizations in Africa could potentially open up research carried out in these organizations.

Chisenga, J.; Kedemi, R.; Sam, J.