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Relationship marketing and customer satisfaction in the Ghanaian hospitality industry: An empirical examination of trust and commitment
Purpose – The purpose of this paper is to investigate how relationship marketing practice can lead to customer satisfaction in the current practices in the hotel industry in Ghana. Globally, the hospitality industry ranks as one of the most competitive business sectors with competing organisations relying on a cocktail of strategies such as relationship marketing to stay relevant, and attract and retain customers. -
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Influence of integrated soil fertility management on the vegetative growth parameters of zea mays in the Guinea savanna eco-zone of Ghana
All over the world, attention has been drawn to the use of eco-friendly biochar application to improve crop productivity. In Ghana, there are available potential feedstocks left unused and can be used for the production of biochar. -
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Gender Analysis of Sweet Potato Production in Ghana
Gender issues have become key in agricultural research and activities mostly focusing on the differences between sexes in production. The Ghanaian traditional setting perceives farming as a man’s world due to its tedious and laborious nature. Gender distribution along the sweet potato value chain is vital in modern research as it affects adoption of technologies and output. This study cuts across various stages in sweet potato production with emphasis on gender analysis at various levels in production in 4 districts (Bawku municipal, Kwahu East, Twifo Ati Mokwa and Akatsi South) with total sample size of 120 farmers obtained through multi-stage sampling. -
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Population Density and Diversity of Trees on Farmlands in Three Districts of the Upper East Region of Ghana: Implications for Food Security and Ecosystem Sustainability
Akpalu, S. E.; Adeyiga, G. K.; Amoah, M. K.; Kyereh, D.; Akpalu, M. M. -
The Influence of Observed Clay Content on Shear Strength and Compressibility of Residual Sandy Soils
Akayuli, C., Ofosu, B., Nyako, S. O., & Opuni, K. O. (2013). The influence of observed clay content on shear strength and compressibility of residual sandy soils.International Journal ofEngineering Research and Applications Vol. 3, Issue 4(3)pp.2538-2542 -
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Yield performance of cassava genotypes in the forest and coastal ecologies of Southern Ghana
Root yield performances of 10 cassava genotypes were assessed across six environments to determine stable cassava (Manihot esculenta) cultivar(s) for root yield in southern Ghana.